Shiftup Team

Shiftup Team

The membership program is managed by the Shiftup team, which is part of Happy Melly Group, based in Rotterdam, The Netherlands. It is the same company that also owns the Management 3.0 brand.

Ceyda Erten

Project & Product & Community

Ceyda is the Shiftup team lead, overseeing product strategy, teamwork, and communication with the greater Shiftup community. She has first hand experience of how Shiftup content improves work and is excited to spread the learnings across the world. Ceyda loves traveling, getting to know new cultures and ways of living, as well as just hanging out with their fantastic pup Trot.

Sara Pedraz

Marketing & Content & Branding

30% Marketing, 30% Strategy, 30% Data and 10% water. Sara tries to align messages, research, prepare content, increase reach & visibility. Customer experience obssesed, she wants to make the life of our community easier. She enjoys reading, watching film essays and practicing yoga.

Aaisha Tasneem

Licensing

Aaisha is our Chief Licensing Officer. From beginning to end she’s the one who manages our facilitator licensing process. She also helps new facilitators find courseware and marketing material so that they can schedule their first workshop and she introduces them to the Shiftup team and the active online community. A self-confessed gardener, Aaisha loves surrounding herself with greenery and considers her plants to be her biggest stress-busters.

Brandon Brown

Admin & Logistics

Brandon serves as the team’s logistics and administrative manager. Whether it’s organization, coordination, or administration. He helps ensure the team is aligned and the members have the information they need to operate. When he’s not doing that, he serves as part of our customer service frontline helping handle incoming inquiries.

Juan Franco

Graphic Designer

Juan is in charge of designing our communication pieces. He creates our packaging, presentations, the interface of our website and makes our illustrations. His goal is to deliver very clear pieces to help our messages get across. When he’s not working Juan is in the air. Airplanes are his passion. Not long ago he started training to get a private pilot license.

Hannu Heljala

Web Developer

Our Web-Craftsman, implementing new features on Shiftup website and improving existing ones. He likes surfing and as a true Northman, he spends autumn surfing in the warm waters of Bali.

Tahira Shameem

Accounting &
Finance

Tahira is our watchful financial eye and keeps our books in impeccable order. She takes care and takes charge of anything and everything that has to do with money. When Tahira is not busy crunching numbers she’s tending to her garden or spending time with her kids.